B.B.A

The Bachelor of Business Administration (B.B.A.) program at Shree Raghavendra Arts and Science College is designed to provide students with a robust foundation in business principles and practices. This program aims to develop future business leaders and entrepreneurs equipped with the knowledge, skills, and ethical values needed to excel in the global business environment. Our experienced faculty members are committed to delivering a comprehensive curriculum and fostering an innovative learning atmosphere.

• Candidates must have completed their Higher Secondary Education (10+2) with Commerce, Accountancy, Economics, Mathematics, Business Mathematics, or Statistics as a subject.
• A minimum aggregate percentage as prescribed by the college for admission into the B.B.A. program.

The B.B.A. curriculum is structured to cover a wide range of topics in business administration and related fields. The program focuses on developing managerial, analytical, and communication skills essential for the business world. Key components of the curriculum include:

1. Managerial Communication

1. Fundamentals of Business Studies
2. Principles of Management
3. Accounting for Managers
4. Marketing Management
5. Business Environment
6. Business Regulator Framework
7. Production and Materials Management
8. Organizational Behavior
9. Services Marketing
10. Research Methodology
11. Advertising and Sales Management
12. Financial Services
13. Management Information Systems
14. Human Resource Management
15. Entrepreneurial Development

1. Managerial Economics
2. Business Organization
3. International Business
4. Principles of Banking System
5. Business Statistics
6. Accounting for Business
7. Operation Research
8. Consumer Behavior
9. Fundamentals of Logistics Business
10. Reward Management
11. Financial Literacy
12. Digital Marketing
13. Strategic Management
14. Industrial Relations
15. Security Analysis & Portfolio Management
16. Business Taxation
17. Innovation Management
18. Financial Management
19. Competency Mapping

1. Internet and its Applications
2. Entrepreneurial Skill- New Venture Management
3. Computer Applications In Business
4. Tally
5. Intellectual Property Rights

1. Mini Projects
2. Major Projects/Dissertations
3. Soft Skills and Communication Training

The B.B.A. program is a three-year undergraduate degree course, divided into six semesters.

Graduates of the B.B.A. program have a wide range of career opportunities available to them in various sectors. Some potential career paths include:

Corporate Sector:

Roles as management trainees, business analysts, and project managers in multinational companies and corporate houses.

Finance and Banking:

Positions in financial institutions, banks, and investment firms as financial analysts, credit analysts, and bank officers.

Marketing and Sales:

Careers in marketing, sales, and advertising as marketing executives, sales managers, and brand managers.

Human Resources:

Roles as HR executives, recruitment specialists, and training and development managers in various organizations.

Operations and Supply Chain Management:

Positions in operations management, logistics, and supply chain management as operations managers and logistics coordinators.

Entrepreneurship:

pportunities to start and manage their own businesses or work as consultants for startups and small businesses.

Public Sector and Government Jobs:

Roles in various government departments and public sector undertakings through competitive examinations.

Higher Education and Research:

Pursuing M.B.A., M.Phil., or Ph.D. for academic and research careers.

International Business:

Careers in international trade and business development in global markets.

Consulting:

Positions as business consultants, management consultants, and strategy consultants in consulting firms.

The B.B.A. program at Shree Raghavendra Arts and Science College equips students with a comprehensive understanding of business administration, preparing them for diverse career opportunities and advanced studies in the field.